Inspired by the beauty and culture of Maui, our mission is to spread aloha through vivid color, clarity, and detail.
Maui Jim got its start in 1980 as a small company selling sunglasses on the beach in Lahaina, Hawaii. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colors of the island to life, we engineered the revolutionary PolarizedPlus2® lens. Incorporated into seven new sunglass styles, our Classic Collection was introduced. We now offer over 125 styles of sunglasses, 100% of which are polarized and protect from 100% of UVA and UVB rays.
Most Popular Staff Picks for Women
Shop with Confidence
If you're not 100% hau'oli (happy) with your purchase, you can return it for your money back within 30 days. The return shipping is on us.
Popular Cat Eye Sunglasses for Women
"Love the shape and color of this frame. Very comfortable. Lenses are amazing. Maui Jim always makes a great product. You won't be disappointed with these!" - BreeK
Popular Fashion Sunglasses for Women
"This is my second pair of glasses and I love them as much as I loved the first pair I ever purchased. The quality of the product and reputation of the company who honors their policies means a great deal to me."
Popular Aviator Sunglasses for Women
"Maui Jim customer service is excellent. They are always so polite and helpful. My glasses came and they were better than I expected. Excellent quality! I love them!." - Sandy G.
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Shop by Style
Stay in style with Maui Jim
Shop by Color
See True Colors with Maui Jim
'Ohana Always Comes First
When you shop with Maui Jim you are more than a customer—you are life-long member of the ‘ohana (family). Like family, we’ve got your back, and because your satisfaction is our top priority, we make sure there’s always someone on staff to respond to comments and questions.
Every detail is crisper, brighter, and clearer through the view from our lenses.
A Warranty Like No Other
We're passionate about making the best sunglasses in the world..
Patented Technology
PolarizedPlus2 lens technology. Designed to enhance your view in every condition.
Unparalleled Customer Service
We promise that you will always be greeted with a friendly voice and a dedicated representative.
The Maui Jim Difference
Not all sunglasses are created equal. Learn how our sunglasses protect your vision.
Authentic Hawaiian Roots
Born in Hawaii. After 30 years, we're still independently owned.
Free Shipping And Free Returns
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